Outcome
Ship the first acquisition loop: indexed pages, launch submissions, UTM tracking, objections, and a weekly iteration rhythm.
Evidence notes
- The playbook follows local SOP guidance: demand and promotion matter more than adding random features.
- Google docs inform the crawlability, sitemap, and helpful-content checks.
- Product Hunt and analytics sources inform launch preparation and measurement discipline.
1
Days 1-3: Launch base
Make the product explainable, crawlable, and measurable.
Actions
- Publish home, pricing, privacy, terms, sitemap, and at least three problem pages.
- Connect analytics and define visits, pricing clicks, submit starts, and signup goals.
- Create one canonical product description plus three directory-specific variants.
Metrics
- Core pages indexed
- Analytics events firing
- Directory copy variants ready
2
Days 4-10: Distribution
Submit to relevant launch channels without creating duplicate thin content.
Actions
- Submit to selected AI directories and startup launch platforms with UTM links.
- Publish one founder thread, one tutorial post, and one build note.
- Record every listing URL, review status, backlink attribute, and referral click.
Metrics
- Submissions sent
- Referral sessions
- Published listing URLs
3
Days 11-30: Learn and expand
Use objections and search impressions to decide what to build next.
Actions
- Turn repeated questions into FAQ and comparison pages.
- Refresh titles and descriptions only after GSC query evidence appears.
- Create two BOFU pages around competitors, use cases, or pricing objections.
Metrics
- GSC impressions
- FAQ additions
- BOFU page conversions
Operating cadence
- Daily in launch week: publish or submit one asset, record source URL, and capture objections.
- Weekly after launch: review GSC impressions, analytics goals, referral quality, and revenue signals.
- Monthly: prune weak channels and turn high-intent objections into comparison or template pages.